Tahukah Anda

6 Shades of Greenwashing

This tactic involves a company aligning itself with the least ambitious sustainability pace in an industry or group, effectively slowing down progress and innovation. It’s like blending in with the slowest runners in a race to make yourself look faster, while actually hindering overall improvement.

Sources:

https://media.licdn.com/dms/document/media/D561FAQH21hp33Sqn4g/feedshare-document-pdf-analyzed/0/1719201896905?e=1720051200&v=beta&t=-tECawvlfE-PuxjPbfYWoI_UmOsgYg9tC3NRzcjmy1U

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